When it comes to earning extra cash on the side, completing paid online surveys can be a convenient and satisfying option. OpinionWorld is a clear winner here, where joining is effortless, participation is straightforward, and the rewards are worthwhile. Essentially, you get paid for expressing your opinions and it doesn't get much easier than that!
OpinionWorld.com.au is an online market research company that bridges the gap between consumers' feedback and brands or companies aiming to enhance their marketing strategies. The website has been operating in Australia for several years.
In this comprehensive OpinionWorld review, we will delve into how this paid survey site functions including looking at product testing, mystery shopping, and advert reviews. We'll also provide valuable tips on maximizing your earnings.
You'll realize the site has the potential to offer more than your average online survey site!
Pros and Cons
What we do and don't like
Site details
All the details in one place
OpinionWorld, a well-established global survey company, has been operating for decades under various names. It is now owned by Dynata LLC. after having been branded as Survey Sampling International (SSI). With its reputation for trustworthiness and legitimacy, it comes as no surprise that many individuals have been using this service to earn money online for an extended period. Opinion World boasts a substantial user base not only in Australia but also worldwide.
How Does OpinionWorld Work?
In Australia, users are rewarded with points for completing online surveys through OpinionWorlds' rewards system. Essentially, each survey or review you complete earns you a specific number of points, which depends on the length and complexity of the survey.
Once you accumulate enough points, you have the option to convert them into cash via PayPal or redeem them for flexi eGift cards.
OpinionWorld | |
---|---|
Redemption Methods: | eGift Card / Uber Eats Voucher + PayPal |
Redemption Threshold: | $10 |
Pay Range: | $1.00 to $6.00 per survey |
App: | No |
Australian Based: | No |
Referral Program: | No |
Join: | Join using the OpinionWorld login here |
Is There An OpinionWorld App?
Unfortunately it does not. However, the site presents well on mobile browsers.
If only app-based surveys are for you, checkout our Best Paid Survey Apps page here.
Is OpinionWorld Legitimate?
If you've made it this far, you may have concerns about the legitimacy of OpinionWorld and whether it's a scam. It's only natural to be cautious, especially considering that some research companies target Australians in less than reputable ways.
Thankfully, I can assure you that OpinionWorld is a 100% legitimate survey service, and it is as safe as any survey site for Australians to use. Over $470,000 is paid out each month.
As a genuine market research company, OpinionWorld adheres to a variety of Australian and global data security guidelines. Like all research companies operating in Australia, they are obligated to comply with local privacy legislation. They have made a commitment not to sell or misuse users' personal information, and they will not share your information with any third party without your consent. If you'd like more information or to read the OpinionWorld disclaimers head here, or you can explore their privacy policy.
Who Can Join OpinionWorld?
Any Australian over the age of 18 can join OpinionWorld.
Who should Join?
Commuters willing to do a few surveys and interactions on their trips to and from the city are ideal respondents for OpinionWorld. Likewise, students and the retired who may have more time on their hands may find it suitable.
OpinionWorld is ideal for anyone looking to save make or early a little extra on the site and might fit as a complementary option with Product Testing.
How To Sign Up
Getting started with OpinionWorld is easy, and doesn't cost a thing. Visit opinionworld.com.au and click on the “sign up” button. From there, simply enter your information.
During registration process, you'll need to provide some profile data such as your name, birthday and email. or, if you prefer, you can sign up using a social media account.
After registration, you'll receive an email with a link to an application form. Click on it and fill out the form to complete your membership.
You'll need a PayPal account if you intend to make redemptions via PayPal. Luckily setting one up only takes a few minutes and the majority of us already have one.
During the registration process and redemption processes, you may be required to submit your ID to Veriff, which is a partner of OpinionWorld, tasked with safeguarding and protecting it against fraud. You may wish to read the terms and conditions of submitting your data to Veriff. If you're concerned with needing to provide ID, walk away.



Finally, OpinionWorld needs members to provide behavioural and demographic information through the “My Profile” section. Completing this section accurately will likely deliver you more surveys that match your profile and interests. In turn, it will help you unlock bonuses and lessen the risk of survey disqualifications.
Once, you've spent 30 minutes establishing your profile, start browsing for surveys, or wait for the email notifications to start rolling into your email inbox. Alternatively, enhance your membership level by completing various activities on the platform.
Apart from Octopus Group, YouGov and MyOpinions, OpinionWorld.com.au offers some of the most lucrative surveys available at the moment. In our experience, it provides higher earning rates compared to global sites like Swagbucks, Survey Junkie, Toluna, and is on par with Ipsos iSay.
New Zealanders wishing to join OpinionWorld may head here.
Earning
How does OpinionWorld work?
With OpinionWorld, each online survey or task you complete earns you points that can be converted into Australian Dollars. Put simply, each point is equivalent to $0.02 (two cents). So, accumulate 500 points, and you'll have earned $10.00.
As a member, you can expect to receive around 50 to 300 points (equivalent to $1.00 to $6.00) for completing a questionnaire or survey. This earning rate is relatively higher than what some other market research companies in Australia offer.
Once you reach $10, you can cash out your points for money and rewards. Typically, surveys take around 10 to 15 minutes to complete, allowing you to earn up to $8.00 per hour on average, assuming there are enough surveys available for you to take.
Additionally, OpinionWorld provides extra rewards to further boost your earnings. We'll delve into these additional rewards in the following section.
As a focused survey site, there are fewer ways to make money, but you'll earn more for every minute spent on the site than you would doing small questionnaire type activities on GPT sites.
Surveys
Surveys are the main game and you can enhance your earning potential by:
- ensuring your profile is up to date
- checking your email regularly for survey invites
- completing surveys as soon as they become available
- frequently visiting the website
- climbing the badge loyalty program (more below)
New Member Challenge
OpinionWorld recognises that completing all the profile surveys are tedious and offers bonuses for their completion.

Badge Loyalty Program
OpinionWorld has implemented an incentive program that sets it apart from some online survey sites. The program aims to motivate and engage members by offering a series of achievements and increased earnings.

Structured from bronze to diamond, each level has specific tasks that need to be completed in order to progress. The requirements will become more challenging, the further you progress.
Reaching bronze status is achieved by signing up (very much like Qantas Frequent Flyer), while achieving gold status requires 1,000-lifetime points and delivers a 7.5% bonus on points earned from completing surveys every week.
Screenouts
A regular complaint of surveys is the number of screenouts and how frustrating they are. Often participants get well into a survey before the screenout occurs. Usually, it is caused by conflicting profile information or incomplete profiles.
Minor compensation is provided for screenouts OR if a survey closes early.

Product Testing
Those who regularly undertake surveys may come across the opportunity to undertake some product testing. It's not guaranteed to all and it largely depends on your demographics.
If the idea of receiving products to test before they hit the market excites you, then join Opinion World now. You can also find other product testing websites here.
Paid Focus Groups
Quality survey takers with the right demographics may be invited to join paid focus groups where earnings can be more rewarding than surveys alone.
Advert Reviews
By watching videos you may help improve the quality of ads.
It is important to note that the site is an international site, so not all opportunities will be available to Australians.
Mystery Shopping
Members may even discover opportunities to embark on real-world missions to test retail outlets and the services they provide.
Redemptions
What redemptions does OpinionWorld offer?
In Australia, OpinionWorld has operated two perfectly satisfactory redemption options – Flexi eGift cards and PayPal. As of June 2023, it has introduced Uber vouchers, redeemable as Uber rideshare or Uber Eats.
Note that Uber vouchers require 1000 points for $10 of value versus 500 points for $10 value with PayPal or Flexi eGift card, so Uber vouchers are not recommended.

It can take 3 business days for your Flexi eGift cards to arrive, but you'll have plenty of choices for redeeming rewards when they do, with Myer, SuperCheap, Domino’s Pizza, Caltex, Woolworths, Rebel and much more!
Do Opinion World Points Expire?
Yes, points do expire after one year, if not used. They also expire the moment you cancel your membership.
Claiming your points should not be difficult as Opinion World has a relatively low redemption threshold.
Similar sites
Make additional cash with these survey sites
Octopus Group and Ipsos iSay may all offer slightly higher returns per survey, while PureProfile, Valued Opinions and MyOpinions may be equivalent.
User experiences and support
The good, the bad and the ugly
A quick perusal of OpinionWorld on TrustPilot gives a mixed bag of results with the usual complaints of being screened out, problematic redemptions and survey availability. However, many are very old and are outnumbered 2 to 1 by good reviews. In fact, it has an overall rating of 3.8 out of 5 stars and 43% of comments are 5 stars.
easy to use
Tamzin, AU, 8/3/2022
easy to use, good number of points per survey, after the 72 hour verification period had past, rewards were quickly transferred to my pay pal.
good site with plenty of surveys
Louise, AU, 28/2/2022
good site with plenty of surveys. I took off one star for the invites that are given then, when opened up, i find that they have closed or are not suited to my profile. Surely there is a way to screen them out if that is the case.
At present, we consider OpinionWorld to be in mid tier of survey platforms in Australia, but from a surveys perspective, it stands head and shoulders above GPT sites and other survey router sites.
Customer Support
FAQ and Help : The online help is perfectly adequate for most questions.
Lodge an online support ticket: Second, there is also an automated chat assistant where you'll be able to contact the support team help desk.
Email: An email address may be provided by the online chat support.
Phone: There is no telephone support.
Review sites: Opinion World responds to a large number of issues identified by unhappy people on TrustPilot and ProductReview.com.au
Social Media: Opinion World is on Facebook but it appears to be intent on pushing content out and not engaging with its users.
Conclusion
Should you join OpinionWorld Australia?
Conclusion
If you’ve read this far and still wondering whether it is worth your effort joining OpinionWorld, it’s time to rest assured in the knowledge that we consider it to be a solid survey site option.
It offers decent rewards for those wanting to make extra cash online for sharing their opinions. Combine a bit of effort with the loyalty program and you can unlock even more earnings over time. Competitive bonuses and additional perks are also available.
Being screened out does occur and can frustrate some, but this occurs with all surveys if you don’t match their criteria. If you’ve filled in your profile earnestly, then it should occur far less than on some other sites.
It's simple, fast, and free to join. Ready to get started? Give Opinion World a try today!
Thanks for taking the time to read this OpinionWorld review!
FAQ: OpinionWorld Australia Review
Who owns OpinionWorld?
OpinionWorld is owned and operated by Dynata, LLC, the same company that owns MyOpinions, Valued Opinions and Opinion Outpost.
Who can join OpinionWorld?
OpinionWorld is open to Australians who are 18 years or older. Signing up is free, easy, and convenient.
Do OpinionWorld Points Expire?
Yes, points on OpinionWorld will expire after one year. However, if your account remains inactive, points may expire sooner. It's important to stay active and regularly engage with the platform to prevent point expiry.
How do you earn money from OpinionWorld?
You earn money by accumulating points. Each point is worth $0.01, so when you reach 100 points, you earn $1.00. Completing surveys or reviews can earn you between 50 and 300 points, which translates to $1.00 to $6.00.
Is OpinionWorld legitimate?
Yes, OpinionWorld is a legitimate survey service. It has a long-standing reputation and is considered safe to use. It is not a scam.